A New Way to Research Your Everyday Purchases

With all of the information on the internet these days, it’s become increasingly more common for consumers to do some serious research before they spend their money. From movies to restaurants, sites such as Rotten Tomatoes and Yelp have long eased such research by amassing reviews and ranking items in these markets. Until recently though, buyers have had to scour the internet to research consumer goods. The new startup Consmr looks to change that.

Founded by Ryan Charles (formerly of Zagat) Consmr ranks consumer goods based on reviews by consumers, bloggers, and several editorials, including Men’s Health and Women’s Health. Although Consmr exists only in its online at the moment, they are planning to someday release a mobile app which would allow consumers to access their database in-store and make more informed purchasing decisions on the spot.

 

Calacles L.L.C. is not affiliated with Consmr.

 

Using Local Search to Garner Traffic

There are a dozen strategies to help promote your business locally. However thanks to technology promoting your business locally just got a whole lot easier thanks to Social Media. Social media has emerged as a huge part of the web landscape. When properly executed, social profiles on social networking sites improve your image, build your brand, and send more traffic to your website.

John Jantsch, DuctTapeMarketing, put out a great list of resources on OPEN.

For starting a local group

  • Ning
  • Facebook
  • LinkedIn
  • Groupon
  • Twitter Lists
  • Slideshare
  • Wishlist Member

Finding local bloggers

  • Placeblogger
  • Twellow
  • Bloglines

Creating local meetings

  • Eventbrite
  • MeetUp
  • Biznik

To mine local leads

  • Search.twitter
  • Twellowhood
  • Tweepsearch
  • LocalTweeps
  • Bing Maps Twitter App
  • Universal Business Listing
  • Yelp!
  • Insider Pages
  • Citysearch

Calacles Interactive local search optimization services help businesses be found by people searching for local businesses. The amount of people searching for local services continues to increase, so the opportunity to get more business from local search is also growing. Contact us today!

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